Learn About Our Materials

As Featured In

  • New Tech-Forward Platform Pushes For Regenerative Wool Across New Zealand

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  • ZQRX now works with 460 farms across over 3.7 million acres of land.

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not all wool is created equal

Regenerative Wool

Each fleece is hand selected—every single one. A highly skilled ‘classer’ or ‘wizard of wool’ inspects the fiber’s quality and assesses whether it meets our specification.

And ZQRX uses real-time metrics, machine learning, and on-the-ground instrumentation to help growers improve their environmental impact.

Super soft

Regenerative Cotton

Produced by small-scale cotton farmers using low-impact regenerative methods, our cotton is free from harmful chemicals and pesticides, while using 90% less water than conventional cotton.

And it means that our cotton fiber is stronger, longer, and softer than regular cotton.

Passionate People + Healthy Planet

Regenerative Farming

Our secret sauce is the people and animals that create it. Our growers comply with standards that demand the best in animal welfare (think healthy, well-fed sheep!), and environmental practice, resulting in strong, white, long-staple fiber.

Beyond Sustainability

Regenerative Future

Our regenerative cotton, wool, and other materials come from climate-positive farms with revitalized soil to help remove and absorb excess carbon from the atmosphere.

It's how we ensure our products are not just healthier for you, but for the planet too.